J.R. Bruno & Associates
About Us

Our Mission

Our mission is to advocate economic vitality by creating public-private partnerships that stimulate business expansion and job creation, resulting in greater economic prosperity.

Our History

J.R. Bruno & Associates has served the business lending community since 1995. An experienced business lending executive, JRB founder and President Joanna Bruno saw a need for a business lending consulting firm with a focus on bringing financial institutions and business owners together for the mutual benefit of their communities. With a focus on meeting each client's individual needs, JRB provides customized hands-on day-to-day involvement and coaching to help achieve corporate objectives and business lending goals.

The JRB Difference

JRB is the business lending consultant of choice for hundreds of lenders across the country. Our business model has a track record of producing profitable results. And our clients stay with us and refer our services time and again. Our JRB Team knows every aspect of the business loan process – and is expert at SBA lending. We're an approved SBA Lender Service Provider (LSP) and uniquely qualified to deal with complex compliance issues.

At JRB, every client is treated as the only client! Services are designed to meet the needs of organizations creating their own business lending departments or enhancing existing programs. Programs are launched only after extensive work to align business lending goals to the corporate culture and overall objectives. We begin with an evaluation of the organization's needs, goals and clientele. Then we tailor our services to fit their business, whether it's total outsourcing or a variety of services as their departments evolve and grow.

Your Success is Our Success

We can help you achieve the success you deserve, and act as an extension of your staff, without the added overhead. Every member of the JRB Team is up to date on the industry – and committed to meeting your needs and business goals:
  • Increased team efficiency
  • Increased operational efficiency
  • Increased number of qualified, pre-approved referrals
  • Enhanced product selection
  • Accelerated profits!

"America's small businesses need capital and financial institutions need to lend in order to grow. At JRB, we're expert at making business lending affordable and profitable for lenders and small business owners. Let us show you how easy it can be."

Joanna Bruno, Founder & President
J.R. Bruno & Associates